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Your company has a lot to gain by working with sustainability
A sustainability focus is not just a demand from consumers and regulators. Most of all, it’s an investment in your company’s future. We want to help you get started!
Why is sustainability important to your business?
Every company should integrate sustainability into its business model to mitigate risks and identify opportunities. ESG is given high priority in today’s society, and many of your company’s stakeholders make demands related to sustainability.
- 1 What is a sustainable business?
- 2 Why is sustainability important to your business?
- 3 Getting started with sustainability work for your business
Minimising risk
Working with problems related to sustainability helps you get a better understanding of your company’s risks and how they can be handled. It helps you to:
- avoid reputational risk.
- mitigate the risk of sanctions, penalties and fines.
- map the climate risk across the entire supply chain.
You see opportunities
When you and your company transition to a sustainable future, you will also get the opportunity to:
- strengthen your brand and gain a competitive advantage.
- be attractive to your company’s stakeholders (for example as an employer and investee).
- stay on top of existing legislation and guidelines and prepare for future changes. Things change quickly and it pays off to be prepared.
Sustainability is here to stay
“There are multiple reasons why companies must prepare for the green transition. They must be proactive when it comes to new legislation, requirements and regulation, ready to identify new opportunities and risks, be one step ahead of their competition and be attractive to their stakeholders. And not least, integrating sustainability in the business model is of great importance to future-proof the business, as sustainability and profitability are two sides of the same coin.”
Kristina Løvenskiold, sustainability expert at Business Banking, Nordea
Top reasons why Nordic businesses focus on sustainability
44% customer expectations
39% improving the company’s reputation
17% laws and regulations
21% included in the company’s purpose
Nordea Business Banking Sustainability Survey 2021
Have an overview of the drivers
UN goals and the Paris Agreement
Common sustainability goals:
The UN Sustainable Development Goals (2030 Agenda)* – a common agenda to end poverty, fight inequality and stop climate change by 2030. Read more about the UN Sustainable Development GoalsOpens new window.
The Paris Agreement* – an international agreement meant to ensure that the countries of the world are able to limit climate change. The goal is to limit global warming to no more than 2 degrees (preferably not more than 1.5 degrees) before the end of the century. Read more about the Paris Agreement.Opens new window
Finnish legislation and Nordea's sustainability targets
ESG risks